Kelly Rapone serves as Tourism Director for the Genesee County Chamber of Commerce and has led Genesee County’s tourism program for more than 25 years. She provides strategic leadership for the county’s destination marketing and tourism development efforts and remains excited and committed to an industry she discovered a passion for early in her career.

Kelly has built and led award-winning tourism, marketing, and community initiatives at the local, regional, and statewide levels. She enjoys uncovering niche opportunities and turning ideas into collaborative programs that build awareness, increase visitation, strengthen the visitor economy, and benefit Genesee County and its partners.